Simply Classic

As autumn is looming - yes, I’ve tired of all things summer already: candyfloss-colours and whimsical vestments. I’m ready to take on fashion’s sturdier counterparts and embrace autumnal cover-ups. I’m ready to ensconce myself amongst layers, wool and fur in all guises. Bring on the blustery British weather because I'm all for snug-as-a-bug chic (think Missoni A/W 2009).


Missoni A/W 2009

The perfect partner for structure and layering is a leg lengthening trouser and this season you cannot deny the appeal of, what Vogue has declared, "Terrific trousers". Strides are on strict form and they are the perfect fruits of the new restrained trend that has been unearthed by the genius that is Pheobe Philo.

Philo's S/S 2010 collection instigated a seismic shift in fashion. A love for frivolity was upstaged by a procession of basic pieces made from super-luxe fabrics. Crisp white shirts, high-waisted trews and the indespensible tee had been radically transformed into ultra modern seperates that are so very now. What women really want is a huge choice of stylish basics and Philo certainly delivered and satisfied. A sober approach to dressing is, right now, the most coveted and Philo has made this look her own. After her second collection she has already changed the face of fashion. If you want a taste of the trend that will soon besiege our stores then look to Celine who has spawned more of the same simplistic style for A/W 2010.


Celine S/S 2010


Celine S/S 2010


I, for one, am delighted that conservative is cool. My shopping pursuits have always been occupied by a hunt for smart basics. Other designers are also in on the act: Stella McCartney, Emilio Pucci and Chloe were just a few who have embraced one element of the new pared-down image that is the statement trouser.

Leg lengthening, cut to precision and made from the most sumptuous fabrics - these seperates are worth investing in. Demonstrate their full potential by wearing them high on your waist with a skinny belt. Ensure that your pair is puncuated with a killer crease that descends from your navel and hovers the floor. Not only are these trousers flattering but they can accompany any top worn tucked in or out and are the perfect dose of effortless style.


Emilio Pucci A/W 2010


Chloe A/W 2010

"Spot The Blog"

http://www.youtube.com/watch?v=P6u5kCfI6SY

We cannot escape the power of the ubiquitous blog so they might as well have written a song about them.

Copy and paste the link above and join in...(it's even better played loud)

"see it, want it, gotta have it hot blogs tell me where to get it..."


Release Date: 23rd August



Susie Bubble, our blogging voice of authority is mentioned in the song

Model Crush: Freja Beha Erichsen

I often wonder what it means when you catch sight of the same damn thing. For me it’s a word, the same pair of shoes in magazines and it’s like when you buy a new car – they vroom past your view almost consecutively.

Whilst interning at British Vogue I met the insanely cool and down to earth Danish model Freja Beha Erichsen. Since our encounter, she’s been the one fashion figure who persists in catching my eye. I’ve watched Freja’s lithe frame sweep through the glossies like a tide and stalk the catwalks of only the leading names in fashion.

Now she’s gone and decorated the cover of August 2010’s Vogue with her bewitching good looks. Dressed in a delectable peach hued wool dress by Miu Miu and exhibiting a deliciously dishevelled hair-do – Freja has been depicted as a real feminine feast for the eyes. She exudes that fascinating femininity where a girly innocence collides with her boyish idiosyncrasy.

The pinnacle of my arduous interning days has to be the experience of assisting on a Vogue photo-shoot. I was fortunate enough to assist Fashion Director, Kate Phelan on a shoot where Freja and her model-chum Lily Donaldson created one of my favourite editorials in Vogue history. It was for the August 2008 issue and cover. When I eventually received my copy I was in awe.

I spent a whole day witnessing the technical expertise that went in to this shoot. The photographer, set designers, hair stylists, the make-up artists, the manicurists and the master styling skills of Kate all amalgamated along with Freja and Lily’s model prowess to create images that captivated and inspired. All of the Alexander Mcqueen, Alberta Ferratti, Balenciaga dresses, YSL, Prada and Gucci shoes etc etc were unrecognisable from their just-out-of-a-box state. I suddenly realised why I loved Vogue and their incomparable translation of trends so much.

Anyway in between camera flashes and set manoeuvres I found myself, the overzealous intern, engrossed in conversation with Freja and mesmerised by how laid back she was. Personally, I was overwhelmed by the whole experience. I’d acquired my own chauffeur for the day to ferry me to and from the studio, I was immersed in a sea of designer shoes and garments that, no doubt, amounted to more than what I would earn in my life time and I had drinks, CHOCOLATE, and first class food on tap.

Freja was, obviously, used to what I wasn’t! and seemed so happy to sit and chat with me about me – oh and tatoos. She has ‘Float’ scrawled across her neck amidst numerous other skin engravings. She informed me that she just floats through life – like I hadn’t noticed. I so nonchalantly asked her what she was up to after the shoot had finished, “I have a Louis Vuitton campaign to shoot”, she replied - without an ounce of pretence I must add.